Hi, I'm Aadam
I write and draw on fitness with the goal of making all this training and nutrition stuff simple and easy to understand.
Join 17,000+ people and get my weekly essays on:
Nutrition and training strategies for building lean muscle and burning stubborn body fat – there's a lot of crap on the interwebz about what to eat and how to train, I'll show you exactly what works and what doesn't. 

• Changing your mindset and behaviour – I'm a psychology nerd and I write a lot about the psychology of mindset and behaviour change when it comes to making long-lasting changes to your health, fitness, and body composition.

• Making this fitness stuff work with your lifestyle (and not against it) – so you can spend more time doing all the other things you love.

• And weekly reminders to stop fucking around – important.
*I will only email you 1-3 x per week MAX. By hitting sign-up you agree to receiving these emails. Some of these emails maybe promotional/sales emails. But, I will NEVER share your information with anyone else because that's a dick move–and I'm not a dick.
What readers are saying:
“Bro, you’re killing these posts and articles man! Keep doing what you do. You don’t understand how much I look forward to these emails I see in my inbox on a new article or round-up.” 

– Raj Rajakumar
“Physiqonomics (Aadam) is awesome! Straight forward! Doesn’t beat around the bush like most, and give it to you straight! Love reading his emails, quite comical at times, worth the read!” 

– Rich
“I don’t think I’ve ever consistently kept up with a blogger until I stumbled upon Physiqonomics. The quality is FIRE.” 

– RJ
Simply put, you’ll absolutely want to sign up for this email list, Aadam brings perspective to situations that will regularly make you say “Aha”. Constantly gives you material that all the industry guys charge for and no marketing filler. I would pay for what he sends out for free”

 – Hamza 
“Aadam is seriously one of the most interesting and engaging writers out there who you can’t help but learn something from. The guy is simply awesome at what he does” 

– John Flynn
“I am a licensed mental health clinician at a large hospital. I use your articles during sessions with patients who have diabetes to educate them. I have also correlated a small group of staff to teach them macros, life, fuqery, etc. I have utilised many of your articles in raw form (print outs to hand out bro) thank you so much for the education and guidance. You assist many strangers. Ciao” 

— Nik DiCara
“Physiqonomics – A series of well thought out treatise on training, health and nutrition. With swearing.” 

– Mark Carstairs
"Reading Aadam is like reading Deadpool talk about fitness

– Andrew Coates
See what all the fuss is about for yourself 
*I will only email you 1-3 x per week MAX. By hitting sign-up you agree to receiving these emails. Some of these emails maybe promotional/sales emails. But, I will NEVER share your information with anyone else because that's a dick move–and I'm not a dick..